Esso Extras

A TVC to launch the 2012 Esso Extras rewards catalogue in Italy. These ads are very well-loved in Italy so it was a tough act to follow, particularly without any dialogue – as we were going for a universal appeal. But with the help of brilliant director Paul Goldman we created a charming result that the client was thrilled with. Radio, TV and online were all part of the mix.

TVC

Online Catalogue